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Magic Marketing Words & Phrases

By Frederick Mann, 9/23/2001

The 7 most powerful marketing words are:

AMAZING
BECAUSE
EASY (EASILY)
FREE(LY)
HOW TO
NEW
NOW

I've also compiled a more comprehensive list of powerful marketing words and phrases. You absolutely want to consult this list when writing advertisements or sales copy. The list is worth its weight in gold! Not consulting it could cost you a fortune in lost business!

ABSOLUTE(LY)
ABSOLUTELY NO OBLIGATION
ACCELERATE
ACCEPT MY/OUR OFFER
A CHILD COULD DO IT
ACCURATE(LY)
ACKNOWLEDGMENT
ACTION
ACT NOW!
ACT TODAY!
A CUT ABOVE
ADDED VALUE
ADJUSTABLE
ADMIRE(D)
ADRENALINE
ADVANCE(D)
ADVANTAGE
AFFORD(ABLE)
AGREE(MENT)
ALERT!
ALL NEW
ALL-PURPOSE
ALL THE DIFFERENCE IN THE WORLD
ALLURE
ALL YOU NEED
A MUST!
ANYONE CAN DO THIS
ANYTIME
ANYWHERE
A PLEASANT EXPERIENCE
APPEAL(ING)
APPROPRIATE
APPROVED
APPROVED BY MAJOR COMPANIES
AS SEEN ON TV
ASTONISH(MENT)
ASTOUNDING
ATTENTION
ATTRACTIVE
AT YOUR FINGERTIPS
AT YOUR OWN PACE
AT YOUR REQUEST
AUTHENTIC
AUTO DELIVERY
AUTOGRAPH(ED)
AUTOMATE(D)
AUTOMATIC
AVAILABLE
AWESOME
A WINNING OFFER
BANDWAGON
BANKRUPTCY SALE
BARGAIN
BARGAIN PRICE
BASEMENT PRICE
BASIC
BEAT THE SYSTEM
BEAUTIFUL
BEAUTIFULLY PACKAGED
BEAUTY
BE FIRST TO QUALIFY
BEFORE AND AFTER
BEFORE THEY'RE GONE
BEHIND THE SCENES
BELIEVE
BELOW DEALER PRICE
BELOW RETAIL PRICES
BELOW WHOLESALE PRICES
BENEFICIAL
BENEFITS
BEST
BEST-PERFORMING
BEST QUALITY
BEST-SELLING
BETTER
BETTER THAN
BEWARE!
BEYOND REASON
BE YOUR OWN BOSS
BIG
BIG BONUS
BIG DEMAND
BILL YOU LATER
BLAST
BLOCKBUSTER
BLOWN AWAY
BOGGLE YOUR MIND
BOOMING
BONANZA
BONUS
BONUS GIFT
BOOST
BOTH ARE FREE
BOTTOM LINE
BRAND NAME
BRAND NEW
BREAK THE BANK
BREATHTAKING
BREAKTHROUGH
BRIGHT
BRIGHT FUTURE
BRILLIANT
BULK DISCOUNT
BUY
BUY DIRECT AND SAVE
BUY NOW!
BUY ONE GET ONE FREE!
CALL
CALL ANYTIME
CALL RIGHT NOW!
CALL TODAY!
CALL TOLL FREE
CALL TOLL FREE -- ANYTIME
CANCEL ANYTIME
CAPTAIN OF YOUR OWN SHIP
CARING
CASH BACK
CASH DISCOUNT
CASH REBATE
CAUTION
CERTIFIED
CHALLENGE
CHALLENGING
CHANGE(S)
CHANGE(S) FOREVER
CHANGE(S) YOUR LIFE
CHARITY
CHRISTMAS SALE(S)
CLASSIC
CLEAR
CLEARANCE
CLUTTER-FREE
COLLECTIBLE
COLLECTOR'S ITEM
COLORFUL
COLOSSAL
COMFORTABLE
COMMERCIAL
COMMISSION
COMMITTED
COMMON
COMMON-SENSE APPROACH
COMPACT
COMPATIBILITY
COMPATIBLE
COMPELLING
COMPETITIVE EDGE
COMPLETE(D)
COMPLETE DETAILS
COMPLETELY CONFIDENTIAL
COMPLETE RANGE OF
COMPLETE FACTS
COMPLETE SETUP
COMPOUNDED
COMPREHENSIVE
COMPREHENSIVE RANGE OF
COMPREHENSIVE SUPPORT
COMPREHENSIVE TRAINING
COMPROMISE
COMPUTERIZED
CONCEPT
CONCERNED
CONFIDENT
CONFIDENTIAL
CONGRATULATIONS!
CONSISTENT
CONSTRUCT
CONSUMER HELP
CONTACT ME/US/YOU
CONTINUED SUPPORT
CONTROL
CONVENIENT
CONVERTIBLE
CORE
COST EFFECTIVE
COURAGE
CRAMMED
CREDIT CARDS ACCEPTED
CRUCIAL
CURRENT
CUSTOM DESIGN
CUSTOMER COMES FIRST
CUSTOMIZE
CUSTOM PACKAGING
CUT-PRICE
CUTTING COSTS
DANGER
DARE YOU
DEALER PRICE
DEBT-FREE
DEDUCTIBLE
DEEP DISCOUNT
DELICATE
DELIVER(ED)
DELIVERED TO YOUR DOOR
DESCRIPTION
DESERVE
DESIRE
DESTINY
DETAIL(ED)
DETAILED INFORMATION
DETAILED INSTRUCTIONS
DIFFERENCE
DIFFICULT(Y)
DIGITAL
DIRECT(LY)
DIRECT TO YOU
DISCOUNT
DISCOUNT COUPON
DISCOUNT EQUAL TO SALES TAX
DISCOVER(Y)
DISTINGUISHED
DOESN'T HAVE TO BE
DOMINANT
DONATE
DON'T BE LEFT BEHIND
DON'T DELAY!
DON'T MISS THE BOAT!
DON'T MISS OUT!
DOUBLE INCOME
DOUBLE YOUR MONEY!
DOUBLE-YOUR-MONEY-BACK GUARANTEE
DREAMS COME TRUE
DURABILITY
DURABLE
DYNAMIC(S)
EAGER(LY)
EARN MORE MONEY!
EASE
EASE OF USE
EASY INSTALLATION
EASY OPERATION
EASY ORDERING
EASY PAYMENTS
EASY TO INSTALL
EASY-TO-READ INSTRUCTIONS
EASY TO USE
ECONOMICAL
EFFECT(IVE)
EFFICIENT(LY)
EFFORTLESS(LY)
ELASTIC
ELEGANT
ELIGIBLE
ELIMINATE
EMERGING
EMERGING GROWTH
ENCHANTED
ENDEAVOR
ENDORSE(D)
ENDURE(ANCE)/(ING)
ENERGY(ETIC)
ENHANCE(D)/(ING)
ENJOY(MENT)
ENORMOUS
ENORMOUS POTENTIAL
ENRICH(ED)
ENTERPRISING
ENTIRE
ENVISION
ENVY(IED)
EQUAL(S)
EQUIPPED
ERROR-FREE
ERROR-PROOF
ESSENTIAL
ESTIMATE(D)
ETHICAL
EVERYTHING PROVIDED/SUPPLIED
EXACT
EXCEED
EXCELLENT
EXCELLENT OFFER
EXCELLENT QUALITY
EXCELLENT SERVICE
EXCEPT
EXCEPTIONAL
EXHILARATED
EXCITE(D)/(ING)/(MENT)
EXCITING DETAILS
EXCLUSIVE
EXPANSIVE
EXPECTATION(S)
EXPENSIVE
EXPERIENCE(D)
EXPERT(ISE)
EXPERTS AGREE
EXPERTS SAY
EXPERT ADVICE
EXPLAIN(ED)
EXPLODE(ING)
EXPLOIT
EXPRESS
EXPRESS SERVICE
EXTENSION
EXTENSIVE
EXTRA
EXTRA INCOME
EXTRAORDINARY
EXTREMELY INFORMATIVE
EYE-CATCHING
FABULOUS
FACT(S)
FACTORY DIRECT -TO-YOU
FAITHFUL(NESS)
FAMOUS
FANTASY
FASCINATE(ING)/(ION)
FAST
FASTER SERVICE
FAST-MOVING
FAST RESULTS
FAST SERVICE
FAST-SETUP
FAST TURN-AROUND
FAVORABLE
FEATURES INCLUDE
FINANCIAL
FINANCING AVAILABLE
FIND THE ANSWER TO
FINEST
FINEST QUALITY
FIRE SALE
FIRE THE BOSS!
FIRST-CLASS
FIRST IMPRESSION
FIRST MONTH FREE
FIRST PLACE
FIXED PRICE
FIXED RATE
FLASH
FLAT RATE
FLATTER(ING)
FLEXIBLE(ILITY)
FOCUS
FOOLPROOF
FOR A ONE-TIME FEE OF...
FORECAST
FOREVER
FORMULA
FORTUNATE(LY)
FORTUNE
FRACTION OF THE COST
FRACTION OF THE PRICE
FREE ADVICE
FREE APPROVAL(S)
FREE BOOKLET
FREE BROCHURE
FREE CASSETTE
FREE CONSULTATION
FREE COUPON
FREE DELIVERY
FREE DEMONSTRATION
FREE DETAILS
FREEDOM
FREE ESTIMATE(S)
FREE FROM PAIN
FREE IDEAS
FREE ISSUE
FREE MEMBERSHIP
FREE NEWSLETTER
FREE/NO OBLIGATION
FREE OF CHARGE
FREE QUOTE
FREE REPLACEMENT(S)
FREE SAMPLE
FREE TRIAL OFFER
FREE WITH PURCHASE
FREE WRITTEN EVALUATION
FRESH(LY)
FRESH START
FULL(Y)
FULL COLOR
FULL EFFECT
FULL-FEATURED
FULL OR PART TIME
FULL RANGE OF
FULL SIZE
FULL SPECTRUM
FULLY EXPLAINED
FUN
FUNDAMENTAL(S)
FUNNY
FUTURE
GAINING ON
GARAGE SALE
GENERIC
GENUINE(LY)
GET
GET AHEAD
GET RESULTS FAST!
GET RESULTS -- ORDER NOW!
GET RESULTS OVERNIGHT
GET SOMETHING EXTRA
GET THE BEST!
GET THE FACTS
GIANT
GIFT(ED)
GIFT WITH PURCHASE
GIGANTIC
GIVE
GLOBAL
GOLD(EN)
GOOD
GOOD JUDGMENT
GOOD REASONS
GOOD TASTE
GOOD-TASTING
GORGEOUS
GRACE(FUL)
GRACE PERIOD
GRATEFUL
GRATIFICATION
GREAT(EST)
GROUND-FLOOR OFFER
GROUND-FLOOR OPPORTUNITY
GROWTH
GUARANTEE(D)
GUARANTEED DELIVERY
GUARANTEED LOWEST PRICE
GUARANTEED OVERNIGHT DELIVERY
GUARANTEED RETURN
GUARANTEED TO WORK
HANDSOME
HANDY
HAPPY(ILY)
HARD
HARD-HITTING
HASSLE-FREE
HAVE FUN
HEAD-AND-SHOULDERS ABOVE
HEAL(ING)
HEALTH(Y)
HEART(Y)
HEAVY
HEAVY HITTER
HEFTY
HEIGHTEN
HELP(FUL)
HELPING PEOPLE LIKE YOU
HIGH
HIGH-CLASS
HIGHEST COMMISSION OFFERED
HIGHEST-RATED
HIGH-GROWTH
HIGH-IMPACT
HIGHLIGHT
HIGHLY-RATED
HIGHLY RECOMMENDED
HIGH PRIORITY
HIGH-ROLLING
HIGH-SPEED
HIGH-TECH
HIGH VOLUME
HISTORIC
HOLIDAY PRICE
HOLIDAY SALE
HONOR
HOPE
HOT PROPERTY
HOTTEST
HUGE
HUGE DEMAND
HUGE DIFFERENCE
HUNDREDS SOLD
HUNGRY
HURRY! OFFER ENDS SOON
IDEA
IF YOU DECIDE
ILLUSTRATED
IMAGINATION
IMAGINATIVE
IMMEDIATELY
IMMEDIATE RESPONSE
IMPORTANT
IMPORTED
IMPRINTED
IMPROVE(D)
IMPROVED VERSION
IMPROVE YOUR LIFE
IN A FLASH
INCENTIVE(S)
INCENTIVE FOR BUYING
INCREASE
INCREASING(LY)
INCREDIBLE BENEFITS
INCREDIBLY EASY TO USE
IN-DEMAND
INDEPENDENT(CE)
IN-DEPTH
INEXPENSIVE
INFLATION-BEATING
INFORM(ATIVE)
IN MINUTES
IN NEED
INNOVATION
INSANE PRICES
INSATIABLE
IN SECONDS
INSIGHT(FUL)
INSPIRE(ATION)
INSTANT
INSTANT SUCCESS
IN-STORE REPAIRS
INSTRUCTIVE
INTANGIBLE
INTELLIGENT
INTERACTIVE
INTEREST-FREE
INTEREST-FREE FINANCING
INTERESTING
INTRIGUING
INTRODUCING
INTRODUCTORY OFFER
INTRODUCTORY RATE(S)
INVEST(MENT)
INVESTIGATION
IRONCLAD GUARANTEE
IS PROVIDED WITH
IT MAKES SENSE BUY NOW
IT'S A BREEZE
IT'S A MUST
IT'S CONFIDENTIAL
IT SELLS ITS SELF
IT'S THAT EASY
IT WILL BOGGLE YOUR MIND
JESTING
JOIN THE WINNERS!
JUDGMENT
JUSTICE
JUST-IN-TIME
KILLER APPLICATION
KILLER PRICES
KILLER STRATEGY
KILLER TACTICS
KNOW(LEDGE)
LARGER THAN LIFE
LARGEST
LARGEST SELECTION
LARGEST-SELLING
LASTING
LASTING IMPRESSION
LAST MINUTE
LATE-BREAKING
LATEST
LATEST TECHNOLOGY
LAUNCH(ING)
LAVISH(LY)
LEADERSHIP
LEADING
LEADING NAME
LEARN ABOUT
LEASE TO BUY
LEASING IS AVAILABLE
LEGAL
LEGENDARY
LEGITIMATE
LESS HASSLE
LIABILITY
LIBERAL
LIBERATED
LIFEBLOOD
LIFETIME
LIFETIME GUARANTEE
LIFETIME INCOME
LIFETIME WARRANTY
LIGHT-WEIGHT
LIKE NO OTHER
LIMITED
LIMITED-TIME OFFER -- MAY BE WITHDRAWN AT ANY TIME!
LIVE(LY)
LIVE YOUR DREAM
LONGEVITY
LONG TERM
LOVE(D)
LOW
LOWER PRICE(S)
LOWEST
LOWEST PRICES EVER
LOW FACTORY PRICES
LOW INTEREST
LOW PRICE
LOW-RISK SOLUTION
LOYALTY
LUXURY
MAGIC
MAGNETIZING
MAIL TODAY!
MAINSTREAM
MAJOR
MAKES A GREAT GIFT
MAMMOTH
MANIA
MASSIVE
MASTER
MASTER OF YOUR DESTINY
MASTERPIECE
MAXIMUM
MEASURE UP
MEGA
MILLIONS
MILLIONS SOLD
MINIMAL INVESTMENT
MIRACLE
MODERN
MODIFIED
MONEY-MAKING
MONEY-MAKING FACTS
MONEY-SAVING
MONUMENTAL
MOST UNDERRATED
MOTIVATION
MULTI-FUNCTIONAL
MULTIPLE INCOME STREAMS
MULTIPLE REVENUE STREAMS
NATIONAL
NATIONAL BRAND
NATIONWIDE
NATURAL
NATURAL GROWTH
NEAT
NECESSARY
NEW
NEW AND IMPROVED
NEW AND USED
NEW NICHE
NEW VISION
NEXT-DAY AIR AVAILABLE
NEXT FRONTIER
NO APPLICATION FEE
NO DOUBT
NO EXPERIENCE NECESSARY
NO EXPERIENCE NEEDED
NO HASSLE(S)
NO-HASSLES REFUND
NO HYPE
NO INTEREST FOR ONE YEAR
NO MINIMUM ORDER
NO MONEY DOWN
NO MONEY REQUIRED
NO-NONSENSE
NO OBLIGATION
NO ONE WILL CALL
NO OUT-OF-POCKET CASH
NO PAYMENT FOR ONE YEAR
NO PAYMENT FOR (X) MONTHS
NO POSTAGE NECESSARY
NO PROBLEM
NO QUESTIONS ASKED
NO RESTRICTION(S)
NO RISK
NO SALESPERSON WILL VISIT
NOSTALGIC
NOT AVAILABLE IN STORES
NOTHING ELSE TO BUY
NOT IN STORES
NOTED
NOTHING BETTER!
NOVEL
NOW AVAILABLE
NOW IS THE TIME!
OBSESSION
OBLIGATION
ODD
OFFER ENDS (DATE )
OFFER LIMITED TO FIRST(X) ORDERS
OFFICIAL
OF THE YEAR
ONCE IN A LIFETIME OPPORTUNITY
ONE-HOUR SERVICE
ONE-TIME SETUP FEE
ONLY $X.99
OPEN (X) DAYS A WEEK
OPEN (X) HOURS A DAY
OPPORTUNITIES
OPTIONAL
OPTION TO CHOOSE
OPTION TO PURCHASE
ORDER DIRECT
ORDER NOW!
ORDER TODAY!
ORDER WHILE SUPPLIES LAST
ORGANIZED
ORIGINAL
OTHERS COST TWICE AS MUCH
OUT-OF-SIGHT
OUTSTANDING
OUTSTANDING BENEFITS
OVERCOME(ING)
OVERNIGHT DELIVERY
OVERRATED
OVERWHELMING
OWNERSHIP
PARTICIPATION IS LIMITED
PATENTED
PAY NOTHING FOR (X) MONTHS
PAY ONLY $X.95
PEOPLE HELPING PEOPLE
PERFECT
PERFORM(ANCE)
PERMANENT
PERPETUAL
PERSONAL FORTUNE
PERSONALIZED
PERSPECTIVE
PHENOMENAL
PHONE TODAY!
PIONEER(S)
PLUS GET
POISED
POPULAR(ITY)
PORTABLE
POSITION(ING)
POTENT
POTENTIAL
POWERFUL
PRACTICAL
PRECIOUS
PRECISE(ION)
PREMIER
PRE-PAID
PRESERVE
PREVENT
PREVIEW
PRICE COMPARISON
PRICE INCLUDES SHIPPING
PRICELESS
PRICES BELOW COMPETITORS
PRICES CUT IN HALF
PRICES SLASHED!
PRIDE
PRIME-QUALITY
PRIORITY
PRINCIPAL
PRINCIPLE
PRIVATE INVITATION
PRIVILEGE(D)
PRODUCT
PRODUCTIVITY
PROFESSIONAL
PROFIT(ABLE)
PROFIT-GENERATING
PROFUSELY
PROGRAM
PROMISING
PROMOTION(AL)
PROMPT(NESS)
PROSPER(ITY)
PROTECTION
PROVEN
PROVEN TRACK RECORD
PROVOCATIVE
PURCHASING POWER
QUALIFIED
QUALITY
QUALITY-MINDED
QUANTITY PRICING
QUICK(LY)
QUICK TIPS
QUIETER
RANKED AT THE TOP
RAPID CHANGE
RARE
RATES AS LOW AS
RAVE REVIEWS
READ ALL ABOUT IT
READY TO USE
REAL
REALITY
REALIZE YOUR DREAM(S)
REAP THE BENEFITS
RECEIVE COUPON WITH PAYMENT
RECEIVE FREE
RECYCLABLE
RED HOT
REDUCE(D)
REDUCED RATES
REFUNDABLE
RELIABLE
RELIEF
REMARKABLE
RENT TO OWN
REQUEST(ED)
RESPECTED NAME
RESULTS OVERNIGHT
RETURNABLE
RETURN IT AND OWE NOTHING
RETURN ON INVESTMENT
REVEAL(ING)
REVELATION
REVIEWING
REVISED
REVISED AND UPDATED
REVOLUTIONARY
REWARD(ED)/(S)
RICH(LY)
RIGHT NOW
RISK-FREE TRIAL
RISK NOTHING!
RIVETING
ROARING
ROCK-BOTTOM PRICE(S)
ROCKETED
ROYALTIES
RUNS LIKE NEW
RUSH DELIVERY
SAFE
SAFE AND SECURE
SAFE TO THE ENVIRONMENT
SALE
SAME AS CASH
SAME-DAY DELIVERY
SAME-DAY SERVICE
SATISFACTION GUARANTEED
SAVE
SAVE HUNDREDS
SAVE MONEY
SAVE THOUSANDS
SAVE TIME
SAVVY
SCARCE
SECRET(S)
SECRETS REVEALED
SECURED OPPORTUNITY
SECURITY
SEE BEFORE YOU BUY
SEE THE SAVINGS
SELECTED
SEND FOR FREE DETAILS
SEND NO MONEY NOW
SEND TODAY
SEND YOUR NAME
SENSATIONAL
SERVICE
SETTING HIGH STANDARDS
SET YOUR OWN HOURS
SHAPE YOUR OWN TOMORROW
SHARP(LY)
SHORT-TERM LEASE
SHOWCASE(D)
SIGNIFICANT
SIMPLE STEP(S)
SIMPLE TO USE
SIMPLIFIED
SIMPLY POWERFUL
SINCERE(LY)
SIZABLE
SIZZLE
SIZZLING
SKILLED
SKY-ROCKET(ED)
SLASHING PRICES
SMALL INVESTMENT
SMART
SOAR
SOFTER
SOLUTION
SOLVE
SPECIAL(IZED)
SPECIAL BONUS
SPECIAL DISCOUNTS
SPECIALIZING IN
SPEED DELIVERY
SPEEDY
SPOTLIGHT
STABLE
STANDARD
STAND OUT FROM THE CROWD
STAR(DOM)
STARTLING
START-UP
START WITH NOTHING
STATE-OF-THE-ART
STAY COMPETITIVE
STEP-BY-STEP
STIMULATING
STOP LOSING MONEY!
STOP SPINNING YOUR WHEELS!
STOP WASTING TIME!
STRANGE
STRONG
STURDY
SUBSTANTIAL SAVINGS
SUCCEED
SUCCESS(FUL)
SUFFICIENT
SUITABLE
SUPER
SUPER SALE
SUPERB
SUPERIOR
SUPERIOR LIVING
SUPPORT
SURE-FIRE
SURE TO FIT YOUR BUDGET
SURGING
SURPRISE
SURPRISE BONUS
SWIFTEST
TAKE ACTION NOW!
TAKE ADVANTAGE OF
TAKE CARE OF
TAKING OVER
TAX BENEFITS
TAX DEDUCTIBLE
TECHNICAL
TECHNIQUE(S)
TECH(NOLOGY)
TERRIFIC
TEST DRIVE
TESTED
TESTS PROVE
THERE'S NOTHING ELSE LIKE IT!
THINNER
THOUSANDS
THOUSANDS SOLD
TIME-LIMITED INFORMATION
TIMELY
TIME-SAVING
TIME'S RUNNING OUT
TIME-TESTED
TIP OF THE ICEBERG
TOLL FREE
TOP
TOP LEVEL
TOP OF THE LINE
TOP NAME
TOP SECRET!
TOTAL
TOUGH
TRADITIONAL
TRAVEL DISCOUNTS
TREMENDOUS
TRIED AND TRUE
TRIPLE YOUR MONEY BACK
TROUBLE-FREE
TRUST(ING)
TRUTH
TRY BEFORE YOU BUY
TWO FREE BONUSES
ULTIMATE
ULTRA
UNBEATABLE
UNBELIEVABLE
UNBELIEVABLE BARGAINS
UNCONDITIONAL
UNDERPRICED
UNDERRATED
UNDERSTAND(ING)
UNIQUE
UNIQUE OFFER
UNIQUE SYSTEM
UNITED
UNIVERSAL
UNLIMITED
UNLIMITED WARRANTY
UNLOCK
UNPARALLELED
UNSURPASSED
UNTAPPED MARKET
UNTOLD
UNUSUAL
UPDATED
UPGRADED
UP-SCALE
UPLIFTING
USEFUL
USE YOUR CREDIT CARD
UTILIZE
VALUABLE
VALUE
VALUE FOR YOUR DOLLAR
VARIETY
VERSATILE(ITY)
VERY HOT
VIBRANT
VISION
VITAL PURCHASE
WARNING
WEALTH(Y)
WEIRD
WE NEED YOUR HELP
WE PAY POSTAGE AND HANDLING
WE PAY SHIPPING AND HANDLING
WE REALLY CARE
WE WILL NOT SELL YOUR NAME
WHILE SUPPLIES LAST
WHOLESALE PRICE
WIDE RANGE OF
WIDE VARIETY
WILLPOWER
WIN
WISDOM
WITHOUT LIFTING A FINGER
WONDERFUL
WORD-OF-MOUTH
WORKS IN MINUTES
WORKS LIKE NEW
WORLD PREMIER
WORLD'S GREATEST
WORLDWIDE
WORTH ITS WEIGHT IN GOLD
(X) EASY PAYMENTS
(X)% MONEY-BACK GUARANTEE
(X) YEARS' EXPERIENCE
YEAR-ROUND
YOU
YOU CAN TOO
YOUNG
YOU OWE IT TO YOURSELF
YOU QUALIFY
YOUR
YOUR CHOICE
YOUR CHOICE OF
YOU SELECT
YOU THE CUSTOMER COMES FIRST
YOUTHFUL
ZEST(FUL)

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