Our Neo-Tech World

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Chapter Five

Your Big-Money Job

In the Neo-Tech Era, competitive pressures will force all businesses into the division of essence. First, as seen on page 43, management will list the company's basic responsibilities. Then, as seen on pages 44 and 45, businesses will define those basic responsibilities' money-making purposes. Businesses will then, as seen on pages 46 and 47, restructure into the division of essence -- into wealth-building mini-companies. Ordinary people will be trained to take over those 21st-century wealth-building jobs of the mind.

You can, by the way, do all of this yourself before the job revolution. If you want to get ahead now, you can systematically transform your job into one of those wealth-building mini-companies. After defining the potential mini-companies for your place of work, choose the one you want and steadily take over each of its responsibilities, one by one. ...No one really needs to know what you are doing, but you will eventually have a wealth-building job![ 15 ]

Anyone in any job can do that; you simply need to figure out the potential wealth-building jobs at work. For example, let us take the most routine job you can possibly think of...let's say, the bricklayer for a construction company. As he lists the basic responsibilities of the construction company and integrates them into their money-making purposes, he will discover that the potential wealth-building jobs are the different construction sites or contracts. If he aggressively learns and masters all the responsibilities of a wealth-building job -- a particular construction site -- then he will eventually take over construction sites, then contracts. His job will come to life as he gets involved with the profits.

Life Substance

This life-force works for any job as long as one properly figures out the "DNA" -- the wealth-building purpose. As identified earlier, even the most routine job...even the bricklayer can make his job come to life and get involved with the numbers and profits. Right now, he knows nothing about numbers and profits and is helplessly trapped in miserable stagnation without the life substance.

Like him, nearly all 20th-century jobs give us wealth-building control of nothing, trapped in our stagnant routine ruts. But all that will change with the job revolution (or before if you try the techniques now). As your 21st-century job comes to life, it will begin to talk. That's right, it will actually begin to tell you exciting things to do to improve it, wooing your creativity... through the numbers. When the time comes that you take over a wealth-building job, pay close attention to what your living job is telling you. In other words, pay attention to the numbers involving your living job in every way. Make yourself aware of all the numbers, from measuring the smallest details by numbers, by their cost/efficiency...to the marketing numbers of your living job. Remember, you will now have a mini-company to run. Getting close to all those numbers will tell you an ongoing story. That story will lead you to ways of improvement, always leading you and your job along the path to prosperity. Ironically, the logical numbers will open the window of creativity in your mind as they show you the way to improvements and advancements. As the numbers help you discover your creativity, your 21st-century job of the mind will leave your 20th-century job of labor in the dust.

Money-making purpose exists throughout all companies. In the coming job revolution, companies will restructure into those living jobs. Those 21st-century businesses will be like growing, living organisms as their living jobs reproduce like living cells. Just as living cells generate new living cells, living jobs will generate new living jobs. Most jobs today are not living jobs. They are, in a sense, non-living substances of the business anatomy. They may help hold the business together, but they do not cause the growth of the business. They have no "DNA", no money-making purpose, thus have no life, no growth. Their job responsibilities come from delegation and not from a DNA-like nucleus. They have no life substance.

Your Money-Generating Factory

In a living cell exists the ribosome -- a protein-generating factory. This protein-generating factory pours out protein to build our bodies with muscle, hair, organs, and so on. Similarly, in a living job exists the mini-day schedule -- a money-generating factory. This money-generating factory pours out money-making projects to build our big-money jobs with wealth and success.

The coming job revolution will turn on your money-making factory. You will race forward into big money-making projects by 2001. Realize to do that, you first need a 21st-century big-money job with money-making essence. However, you can perhaps get a pseudo taste of the power even in your current 20th-century job, so feel free to try it. You must set up your day like a manufacturing factory...say like Ford Motor Company's assembly line. But instead of manufacturing cars, you will manufacture success and money.

As did Henry Ford, you must apply the division of labor to your "manufacturing factory". Later comes the vital ingredient of creativity. But for now, you must divide your work into the smooth physical movements of labor. Then, like Henry Ford's record-smashing assembly-line, you will break all conceivable records in your manufacturing of success, money, and power.

You will start by dividing your wealth-building job into
smooth physical movements. Say we were to list the tasks done in a day by some manager today. His list would look something like this:

• Organized work for subordinates
• Called Jim Peabody of X & Y Company
• Drafted letter to supplier
• Had meeting with secretary
• Reviewed inventory report

• Wanted to write to second supplier
• Wanted to call about new quotes
• Wanted to meet with programmer
• Wanted to update marketing data
• Wanted to organize most current files
• Wanted to talk to longtime employee about friction building

• Will definitely write letter to second supplier
• Will make sure to get new quotes
• Will meet with programmer
• Will not leave till update marketing data
• Will finally organize files
• Will make sure I talk to that longtime employee
• Must meet with vice-president for three-hour weekly meeting in afternoon
• Must prepare for meeting all morning

Tomorrow's 21st-century living job, on the other hand, has a money-making "factory" that will enable us to double then triple then quadruple our capacity by dividing work into smooth physical movements. Diagram Five on the next two pages provides an example of just three days of tasks done by a rich man who already uses these techniques from the future.

Click Here for Diagram Five

As the overwhelming U.S. mail must be divided into smooth physical movements -- the easy-to-handle carrier-route sorts -- the rich man's overwhelming job that previously never got finished was divided into smooth physical movements, into a few easy-to-handle physical movements that now always get done.

To divide his 21st-century job into smooth physical movements, he wrote down and studied three days of tasks. From all those tasks, he identified only six physical movements. He identified: (1) Phone Calls, (2) Letter Writing, (3) Copy Writing, (4) Accounting, (5) Meetings, (6) Operations.

Like a manufacturing factory, each movement is a raw physical act. Making phone calls, for example, like driving in rivets on the assembly line, requires a smooth physical movement -- picking up the phone and dialing no matter what the call is about. Turn the page to his three days of tasks, and notice that he makes a number of phone calls. To make a phone call, one must make a physical movement. The movement remains the same no matter who one calls or what one calls about. Go through the list and put a #1 next to all phone calls.

Next you can see that he writes a number of letters. To write a letter requires a physical movement regardless who one writes or what one writes about. Put a #2 next to the letter-writing tasks.

The rich man develops ads and product copy. Copy writing too is an independent movement. That is #3. Mark all copy writing tasks #3.

He spends substantial time doing finances, bookkeeping, accounting, creative accounting, and invoice review. Mark all financial matters #4.

Although many approaches and techniques exist for meetings, holding meetings still is a specific physical act. Mark all meetings with a #5.

The five movements identified above may or may not apply to other big-money jobs. But the next movement applies to nearly all jobs, including physical labor jobs (addressed later in this chapter): To determine the final movement, look over the tasks; all but a few are marked off. The remaining unmarked tasks do not seem to link together into a related movement. Those disjointed, leftover tasks are the culprits of nitpicking work that shoots most managers' days to shreds. Now we can finally corner them. You, too, will have disjointed tasks left over. Those seemingly disjointed tasks actually all fall under one physical movement -- the physical movement of operating management. Now you can capture those problem-makers into one movement to blast through in one shot. In your living job, you will move forward all day long in other important movements, momentum not destroyed by nitpicking work. Number those now-harmless tasks with a #6.

Now notice the same unwieldy three days of tasks when streamlined into their physical movements on the next page. Diagram Six shows the rich man's 21st-century career divided into the smooth physical movements. (Your physical movements will vary from the rich man's.) Notice the assembly-line efficiency as everything moves toward simplicity.

Click Here for Diagram Six

Similarly, the rich man's complex career breaks down to a few fundamental movements. Just as the many colors and many shapes all reduce to a few fundamental colors and shapes, the many projects and deals in the rich man's career all reduce to a few fundamental movements. He interlocks all the little tasks of those handful of basic movements by the hundreds to perform advanced business moves with amazing speed, power, and control. The ability to manage complex careers becomes quite simple and efficient, as follows:

After determining his basic movements, the rich man determined the approximate activity of each movement. In other words, he estimated the percentage of his 10-hour day that he should devote to each movement. Recognize that he estimated what he should devote, not necessarily what he was devoting at the time. He estimated the following percentages:

(1)	Phone Calls	20%	or	2	hrs.
(2)	Letter Writing	15%	or	1.5	hrs.
(3)	Copy Writing	10%	or	1	hrs.
(4)	Accounting	20%	or	2	hrs.
(5)	Meetings	15%	or	1.5	hrs.
(6)	Operations	20%	or	2	hrs.

Then he made a daily-schedule breakdown as follows:

8:00-10:00am	Phone Calls (2 hrs.)
10:00-11:30	Letter Writing (1.5 hrs.)
11:30-1:30pm	Operations (2 hrs.)
1:30-2:30	Copy Writing (1 hrs.)
2:30-4:30	Accounting (2 hrs.)
4:30-6:00	Meetings (1.5 hrs.)

Now, look over the rich man's schedule, "Three Days Of Tasks Interlocked" on the next page. He does not schedule his tasks to time as does the traditional daily schedule. He schedules his physical movements to time (just as the assembly-line does not schedule tasks to time as in the hand-built days; it schedules the physical movements to time stations).

Click Here for Diagram Seven

Look closely at the rich man's three-day schedule on the next page. He drives home his physically integrated tasks like the rivet man drives home rivets. Like the rivet man driving in rivet! after rivet! after rivet!...the rich man pushes out phone call! after phone call! after phone call! He does not walk over and have a meeting, then pick up the phone to make a call, then try his hand at a little copywriting, then make another call, then draft a letter. Such a common scenario among businessmen can be compared to the old way of building cars by putting the seats in, then coming over and putting in the brakes, changing tools to work on the steering wheel, then stopping for a lunch break. No, the rich man just "drives that rivet home", drives it home. Upon integrating movements to time, an average person soars beyond all productivity records just as the development of the assembly-line soared past all productivity records.

The new schedule doubled, tripled, then quadrupled the rich man's intensity. And intensity is the most leveraged time-management tool. For example, consider that popular time-management courses offer unrealistic disciplines to find an extra hour to two hours in a day. Even if the average person could handle the disciplines, how much good is an extra hour? Aside from not being worth the effort, that extra hour will not make him a money/power giant.

Now consider that if he doubles his intensity, he basically doubles his capacity. Suddenly, he in a sense gains eight extra hours in his day. If he triples his intensity, he gains sixteen extra hours in his day. With a physically streamlined schedule, the rich man's intensity is many times what it once was.

The physically streamlined schedule on the previous page deceives the reader as to just how much the rich man really accomplishes. Like observing a skillful athlete, the simplicity and ease tends to camouflage the significance of the rich man's money-making factory. See Diagram Eight over the next five pages, however, to get a perspective of the volume of the rich man's living job.

Click Here for Diagram Eight

Consider that you, your neighbor, your son or daughter in high school could handle the rich man's schedule. You could easily make phone calls, write letters, go through the in-basket and stay on his schedule. Yes, you could sit down tomorrow in the seat of this high-powered entrepreneur and orchestrate his highly complex job. With the division-of-labor schedule, any great career can be yours.

Let us look at the underlying concept that allows anyone to handle a rich man's career. Go back for a moment to the eighteenth-century economist Adam Smith who identified that dividing labor into smaller and smaller units could build wealth at greater and greater speeds. Throughout the Industrial Revolution, society divided labor into smaller and smaller units -- into the physical movements of survival -- and became highly integrated. For instance, many people now work for each individual making his clothes, farming his food, building his home, making his tools, his furniture and so on instead of each individual doing it all himself as done centuries ago.

As society became highly integrated through dividing labor, the economy became increasingly successful, and the act of living became increasingly easy. For instance, the street sweeper today lives with better choices of food, clothes, entertainment, travel than the aristocrats a few hundred years ago. Indeed, the division of labor changed the world forever. The division of labor caused the Industrial Revolution that eventually made America the most integrated thus the most prosperous civilization in history.

In the early 1900s, Henry Ford catapulted the power of the Industrial Revolution. Ford Motor Company divided labor into the smallest possible units -- into the physical movements of production -- and created the world's most integrated production method: the assembly-line.

The assembly-line integrated literally every split second of production. Dividing labor down to the precision movement of the rivet man, for instance, greatly intensified and simplified each split second for a tighter and tighter, no-waste integrated system. As Ford divided labor into smaller and smaller movements, his business went through production records with greater and greater profits. Indeed, the division of labor made Ford Motor Company the most integrated thus the most prosperous car company in the world.

Now the rich man's physically streamlined money-making factory captures the essence behind America's rise to power and Ford Motor Company's rise to dominance. Only tomorrow's living jobs, not today's non-living routine ruts, can successfully accommodate the dynamic division-of-labor money-making factory for manufacturing money and success. You see, without money-making purpose -- the "DNA" of a living job -- then the physical movements to making money could not really exist; instead, we would remain bound to the same narrow set of specialized tasks day after day after day. Indeed, the power that lifted the world to modern prosperity is now captured in tomorrow's living jobs. (Yet, as you will see, that power is just the beginning, for later in this chapter you will add the power of the mind.)

The key concept that opens all that world-moving power in your living job is called the mini-day. You see, the rich man puts life under immediate, iron-grip control by treating each of his six movements as a separate day, or mini-day. Treating each mini-day as a full day in itself, he starts each mini-day on time and ends each mini-day on time. When the mini-day time is up, that day is over, regardless of the amount of tasks that were or were not completed. For, the physical movements, not tasks, are integrated to time. Remember, he has established the most beneficial relationship of those physical movements to time. Therefore, the rich man does not let one mini-day get more time, for another would get less, which if continued for long would force the integration to get off, force the imbalance of physical movements, force missed tasks needed to complete the integration like cars with missed lug nuts coming off the production-line. By staying strict with the mini-days, one is forced to stay integrated.

The rich man runs a calculated, serious career consistently building wealth week by week instead of comically chasing tasks day by day. He now has his personal assembly-line of productivity in place and turns it on each day. Immediately he feels good. He negates that annoying uncertainty that some work may not get done. He rapidly moves through the tightly integrated tasks of six mini-days. Again, look at his schedule on page 152. It is called the mini-day schedule:

Day 1: Phone Calls
Day 2: Letter Writing
Day 3: Operations
Day 4: Copywriting
Day 5: Accounting
Day 6: Meetings and People

The physically integrated tasks light up like a fuse racing to the powder. What took two hours rushing disjointedly before takes 15 minutes after some experience with the straight-arrow mini-day schedule. His whole day catches fire. Each mini-day is the opposite of the overwhelming, traditional all-day schedule in which lethargy sets in like hand-building a whole car. Instead, one attacks each organized movement like the rivet man. Task follows integrated task at high speed with no hesitation. And knowing that once the mini-day ends, time is up for another 24 hours, adds to the intensity. Like cramming for a final-exam deadline, the mini-day deadlines throughout the day stimulate tremendous natural intensity.

A person gains respect, no matter where he now lands on the power scale. Business peers respond with respect, especially one's boss. Eventually, the person on the mini-day schedule becomes a natural leader. He accomplishes more in a day than he did in a week. Moreover, his mini-day intensity makes him mentally energetic. That intense mental energy is needed to uncover and initiate new projects. He begins to make more money. He learns what it means to work with money-driven intensity. Quickly he moves above his peers as he quietly transforms into a high-powered, money-making machine. Others step out of his way in awe...ready to file in behind.

Respect. How about bringing that respect and success to the physical laborer. Let us go back to the most stagnant job we can think of: the bricklayer. Say he feels ambitious and works harder. Well, he may lay 20% more bricks while his enthusiasm lasts. That's it. How long can he endure that extra effort year after year while going nowhere? He lives in a rut! Yet, he would love to catapult out of that rut. That bricklayer just may have greater incentive than someone sitting behind a desk whose ambitions and incentives may go no further than getting the raise next month or next year. Therefore, that bricklayer and other physical laborers with this knowledge could actually become more competitive than the managers.

Let us try to put ourselves inside the mind of a bricklayer: How can I apply this mini-day concept, the bricklayer may say, if I work eight hours a day doing physical labor? How am I going to apply the mini-day, for I work all day long? ...True, he may work eight hours laying bricks, but that eight-hour physical movement (laying bricks) is considered a mini-day; an income mini-day let's call it. Now, that physical laborer must determine the physical movements necessary to accomplish his ambitions. Whereas the rich man determined the physical movements of his living job, the physical laborer must determine the physical movements needed to accomplish his ambitions, and he must structure those mini-days to either side of his income mini-day. This will pull the physical laborer out of his rut.

An American hero pulled himself out of such an impossible stagnation-trap. Yes, it can be done; it has been done. A great American hero did just that. He was a laborer at the turn of the century, a dock worker among the roughest ports of early nineteen-hundred America. That dock breed spoke illiterate English, crude, unrefined. This American hero dropped out of school early. He lived off the streets. He survived. He never had an opportunity. Like millions of others, he was headed for a dead-end life. A desire burned inside, though. He desired to pull himself out of the abyss. He desired to become a successful writer. In the early 1900s, an illiterate dock worker had essentially no chance to ever sell a piece of literature. But that man became the highest paid author in history! And if we adjust for inflation today, he is the highest paid author of all time. That man was Jack London. He wrote many adventure short stories and best-selling novels including Call of the Wild, The Sea Wolf, Martin Eden.

Exactly how did Jack London do it? He established four physical movements, four mini-days that would achieve his desire of becoming a writer: (1) reading, (2) intense grammar study, (3) self-education (a library-study program), and (4) writing. Those four mini-days were divided before and after his 12-hour income mini-day. Even after he pulled himself out of his rut and off the docks, he never stopped the mini-day system. He stayed on the mini-day system through all his fame and glory to the last days of his short life.

There is also another way to go that does NOT involve leaving one's place of work. Remember that the bricklayer, the cook, the bank teller, the drafting artist can actually rise and eventually rise to the top of the company he or she now works for. He can do that by defining the potential wealth-building jobs, then mastering details and absorbing the responsibilities to steadily take over a wealth-building job, making his job come to life. Either decision -- to pull himself up outside his job or within his job -- he will eventually take over wealth-building purpose...the DNA of a job. Once that occurs, then he can establish mini-days for manufacturing money and success.

Now the question arises: How does my money-making factory know what to generate? How, exactly, do I build my big-money job? The answer lies in the "RNA Phenomenon". Let's bring on the power of the mind:

Chapter 5 Continues

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Footnotes for Chapter 5

[ 15 ] All responsibilities are built on details. Force yourself to master and absorb the details that make up those responsibilities you need. The details are yours for the taking, for people will happily be relieved of nitty-gritty details. Then, lo and behold, the responsibilities begin to flow your way; your stagnation trap transforms into a wealth-building job. [ Back to Text ]

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